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	<title>David Lawton &#187; Web</title>
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	<link>http://davidlawton.com</link>
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		<title>Youtube Releases New Embed Code And 4k Resolution</title>
		<link>http://davidlawton.com/2010/07/youtube-releases-new-embed-code-and-4k-resolution/</link>
		<comments>http://davidlawton.com/2010/07/youtube-releases-new-embed-code-and-4k-resolution/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 06:10:24 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Video]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Embed]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[HTML 5]]></category>
		<category><![CDATA[Youtube]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=426</guid>
		<description><![CDATA[Google owned Youtube is testing new code for playing/embedding videos. The new code uses an iframe and actually embeds the video using HTML 5, meaning it doesn&#8217;t require flash, or any other plugins at all. Pretty cool! Here&#8217;s an example of using the new embed code: &#60;iframe type=&#8221;text/html&#8221; width=&#8221;640&#8243; height=&#8221;385&#8243; src=&#8221;http://www.youtube.com/embed/VIDEO_ID&#8221; frameborder=&#8221;0&#8243;&#62;&#60;/iframe&#62; The video will [...]]]></description>
			<content:encoded><![CDATA[<p>Google owned Youtube is testing new code for playing/embedding videos. The new code uses an iframe and actually embeds the video using HTML 5, meaning it doesn&#8217;t require flash, or any other plugins at all. Pretty cool!</p>
<p>Here&#8217;s an example of using the new embed code:</p>
<p>&lt;iframe type=&#8221;text/html&#8221; width=&#8221;640&#8243; height=&#8221;385&#8243; src=&#8221;http://www.youtube.com/embed/VIDEO_ID&#8221; frameborder=&#8221;0&#8243;&gt;&lt;/iframe&gt;</p>
<p>The video will only play in HTML5 if certain conditions are met, such as the user having <a href="http://www.youtube.com/html5">opted in</a>, and the video not containing ads.</p>
<p>Another interesting update for Youtube recently was support for 4k resolution videos. While 1080p is 1920×1080 resolution, 4k is a whopping 4096×3072! Unfortunately most processors/graphics cards can&#8217;t even handle it yet, mine certainly doesn&#8217;t <img src='http://davidlawton.com/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' />  To try it out just change the video mode on the Youtube player for applicable videos to &#8216;Original.&#8217;</p>
<p>Here&#8217;s both updates in action:<br />
<iframe class="youtube-player" type="text/html" width="640" height="385" src="http://www.youtube.com/embed/D30a61m5byk" frameborder="0"></iframe></p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Wolfram &#124; Alpha</title>
		<link>http://davidlawton.com/2010/07/wolfram-alpha/</link>
		<comments>http://davidlawton.com/2010/07/wolfram-alpha/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 00:14:51 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Wolfram Alpha]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=416</guid>
		<description><![CDATA[I remember reading about this a long time ago and only just saw that it has gone live: http://www.wolframalpha.com/ The idea is that you ask a question, and unlike Google where you are (usually) presented with a list of potentially relevant resources, you are given an answer. It still doesn’t understand a lot of things [...]]]></description>
			<content:encoded><![CDATA[<p>I remember reading about this a long time ago and only just saw that it has gone live:</p>
<p>http://www.wolframalpha.com/</p>
<p>The idea is that you ask a question, and unlike Google where you are (usually) presented with a list of potentially relevant resources, you are given an answer. It still doesn’t understand a lot of things but presumably will improve over time. However, as far as &#8216;ask engines&#8217; go, Wolfram is very promising and powerful.</p>
<p>As a test one of the first questions I asked was “how many employees does telus have?”, here’s the Google response:<br />
<a href="http://davidlawton.com/wp-content/uploads/2010/07/google_telus.jpg"><img src="http://davidlawton.com/wp-content/uploads/2010/07/google_telus-296x300.jpg" alt="Google Telus" title="Google Telus" width="296" height="300" class="aligncenter size-medium wp-image-417" /></a></p>
<p>Now the Wolfram response (pretty impressive!)<br />
<a href="http://davidlawton.com/wp-content/uploads/2010/07/wolfram_telus.jpg"><img src="http://davidlawton.com/wp-content/uploads/2010/07/wolfram_telus-300x256.jpg" alt="Wolfram Telus" title="Wolfram Telus" width="300" height="256" class="aligncenter size-medium wp-image-420" /></a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Initial Online Conversion Rates For The iPad Are Very Promising</title>
		<link>http://davidlawton.com/2010/06/initial-online-conversion-rates-for-the-ipad-are-very-promising/</link>
		<comments>http://davidlawton.com/2010/06/initial-online-conversion-rates-for-the-ipad-are-very-promising/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 03:22:39 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Conversion Rate]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Online Store]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=413</guid>
		<description><![CDATA[Thus far the iPad is performing particularly well as an E-Commerce device. Online stores which are not optimized for mobile devices have an average conversion rate of 0.37% but the iPad is converting up to 2.04%. For some online stores the iPad is converting at double the standard PC rate. This increase could at least [...]]]></description>
			<content:encoded><![CDATA[<p>Thus far the iPad is performing particularly well as an E-Commerce device. Online stores which are not optimized for mobile devices have an average conversion rate of 0.37% but the iPad is converting up to 2.04%. For some online stores the iPad is converting at double the standard PC rate. This increase could at least partially be attributed to the majority of iPad owners being technically savvy and comfortable buying online, only time will tell, but the results are still looking quite strong.</p>
<p>Source: <a href="http://www.websitemagazine.com/content/blogs/posts/archive/2010/06/23/shopping-on-the-ipad.aspx?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+Website-Magazine+%28Website+Magazine%29&amp;utm_content=Google+Reader">Shopping on the iPad &#8211; Website Magazine</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Search With SSL</title>
		<link>http://davidlawton.com/2010/05/google-search-with-ssl/</link>
		<comments>http://davidlawton.com/2010/05/google-search-with-ssl/#comments</comments>
		<pubDate>Tue, 25 May 2010 07:47:25 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[Encryption]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[SSL]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=409</guid>
		<description><![CDATA[Google has released a beta SSL encrypted version of the Google search engine: https://google.com Source: http://googleblog.blogspot.com/2010/05/search-more-securely-with-encrypted.html]]></description>
			<content:encoded><![CDATA[<p>Google has released a beta SSL encrypted version of the Google search engine: <a href="https://google.com">https://google.com</a></p>
<p>Source: <a href="http://googleblog.blogspot.com/2010/05/search-more-securely-with-encrypted.html">http://googleblog.blogspot.com/2010/05/search-more-securely-with-encrypted.html</a></p>
]]></content:encoded>
			<wfw:commentRss>http://davidlawton.com/2010/05/google-search-with-ssl/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Superbowl Commercial</title>
		<link>http://davidlawton.com/2010/02/google-superbowl-commercial/</link>
		<comments>http://davidlawton.com/2010/02/google-superbowl-commercial/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 07:52:33 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Ads]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Commercial]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=297</guid>
		<description><![CDATA[www.youtube.com/watch?v=nnsSUqgkDwU This commercial entitled &#8220;Parisian Love&#8221; was aired by Google during the 2010 Superbowl. It&#8217;s the first time the company has broadcast an ad on TV, and also the first time Google has advertised their brand, having been previously opposed to doing so. It&#8217;s a touching video, very well done. Perhaps Bing is having a [...]]]></description>
			<content:encoded><![CDATA[<div class="center"><span class="youtube">
<object width="480" height="360">
<param name="movie" value="http://www.youtube.com/v/nnsSUqgkDwU&amp;rel=1&amp;color1=3a3a3a&amp;color2=999999&amp;border=0&amp;fs=1&amp;hl=en&amp;autoplay=0&amp;showinfo=0&amp;iv_load_policy=3&amp;showsearch=0&amp;hd=1" />
<param name="allowFullScreen" value="true" />
<embed wmode="transparent" src="http://www.youtube.com/v/nnsSUqgkDwU&amp;rel=1&amp;color1=3a3a3a&amp;color2=999999&amp;border=0&amp;fs=1&amp;hl=en&amp;autoplay=0&amp;showinfo=0&amp;iv_load_policy=3&amp;showsearch=0&amp;hd=1" type="application/x-shockwave-flash" allowfullscreen="true" width="480" height="360"></embed>
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</span><p><a href="http://www.youtube.com/watch?v=nnsSUqgkDwU&fmt=18">www.youtube.com/watch?v=nnsSUqgkDwU</a></p></div>
<p>This commercial entitled &#8220;Parisian Love&#8221; was aired by Google during the 2010 Superbowl. It&#8217;s the first time the company has broadcast an ad on TV, and also the first time Google has advertised their brand, having been previously opposed to doing so. It&#8217;s a touching video, very well done. Perhaps Bing is having a larger impact than I expected? <a href="http://googleblog.blogspot.com/2010/02/love-and-super-bowl.html" rel="external">Eric Schmidt (CEO) explained:</a></p>
<p>&#8220;If you watched the Super Bowl this evening you&#8217;ll have seen a video from Google called &#8220;Parisian Love&#8221;. In fact you might have watched it before, because it&#8217;s been on YouTube for over three months. We didn&#8217;t set out to do a Super Bowl ad, or even a TV ad for search. Our goal was simply to create a series of short online videos about our products and our users, and how they interact. But we liked this video so much, and it&#8217;s had such a positive reaction on YouTube, that we decided to share it with a wider audience.</p>
<p>If you like it too, we hope you&#8217;ll watch the others. Enjoy.&#8221;</p>
]]></content:encoded>
			<wfw:commentRss>http://davidlawton.com/2010/02/google-superbowl-commercial/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Website Grader</title>
		<link>http://davidlawton.com/2010/01/website-grader/</link>
		<comments>http://davidlawton.com/2010/01/website-grader/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 06:40:04 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=263</guid>
		<description><![CDATA[Here&#8217;s a cool SEO tool, just enter a url and you get a report on the overall SEO performance of that page. Definitely some useful info here, and conveniently packed into one powerful app. Happy SEOing! http://websitegrader.com/.]]></description>
			<content:encoded><![CDATA[<p>Here&#8217;s a cool SEO tool, just enter a url and you get a report on the overall SEO performance of that page. Definitely some useful info here, and conveniently packed into one powerful app.</p>
<p>Happy SEOing! <a href="http://websitegrader.com/" rel="external">http://websitegrader.com/</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://davidlawton.com/2010/01/website-grader/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>MX 2010</title>
		<link>http://davidlawton.com/2009/12/mx-2010/</link>
		<comments>http://davidlawton.com/2009/12/mx-2010/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 00:53:26 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[User Experience]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Adaptive Path]]></category>
		<category><![CDATA[Get Satisfaction]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Kicker Studio]]></category>
		<category><![CDATA[MX 2010]]></category>
		<category><![CDATA[San Francisco]]></category>
		<category><![CDATA[Youtube]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=244</guid>
		<description><![CDATA[MX 2010 is an annual conference for people who manage experiences (MX). From websites, to customer experience, this conference has a wide host of speakers involved in user experience including top talent from Youtube, Google, Adaptive Path, Get Satisfaction, Kicker Studio. The conference aims to educate and innovate on all aspects of user experience, from [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://mxconference.com/" rel="external">MX 2010</a> is an annual conference for people who manage experiences (MX). From websites, to customer experience, this conference has a wide host of speakers involved in user experience including top talent from <a href="http://youtube.com" rel="external">Youtube</a>, <a href="http://google.com" rel="external">Google</a>, <a href="http://www.adaptivepath.com/" rel="external">Adaptive Path</a>, <a href="http://getsatisfaction.com/" rel="external">Get Satisfaction</a>, <a href="http://kickerstudio.com/" rel="external">Kicker Studio</a>.</p>
<p>The conference aims to educate and innovate on all aspects of user experience, from building out an MX strategy, to creating business cases and obtaining buy-in from the company, to tracking results. </p>
<p>If you&#8217;re interested in creating leading experiences on the web (or elsewhere!) and can be in San Fran on March 7-8, you should check it out! <a href="http://mx2010.eventbrite.com/" rel="external">Here&#8217;s a link to register.</a></p>
<p>Happy MXing!</p>
]]></content:encoded>
			<wfw:commentRss>http://davidlawton.com/2009/12/mx-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tracking Events Using Google Analytics</title>
		<link>http://davidlawton.com/2009/11/tracking-events-using-google-analytics/</link>
		<comments>http://davidlawton.com/2009/11/tracking-events-using-google-analytics/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 20:46:36 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Event Tracking]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Metrics]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=236</guid>
		<description><![CDATA[Google Analytics is a very popular tool for tracking visits, pageviews, and lots of other metrics for your website. Here&#8217;s a handy little trick which allows you to track any event you want on your site, a click on a specific link for example, and have it integrated into your analytics data. 1) First, make [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="external nofollow" href="http://www.google.com/analytics/">Google Analytics</a> is a very popular tool for tracking visits, pageviews, and lots of other metrics for your website. Here&#8217;s a handy little trick which allows you to track any event you want on your site, a click on a specific link for example, and have it integrated into your analytics data.</p>
<p>1) First, make sure you are already using Google Analytics on your site (or the page that you want to track events).</p>
<p>2) Second, add this snippet just below the Google Analytics code:</p>
<p>&lt;script type=&#8221;text/javascript&#8221;&gt;<br />
function trackEvent(category,url,description) {<br />
try {<br />
pageTracker._trackEvent(category, description, document.location.pathname);<br />
setTimeout(&#8216;document.location = &#8220;&#8216; + url + &#8216;&#8221;&#8216;, 100);<br />
} catch(err){}<br />
}<br />
&lt;/script&gt;</p>
<p>4) Whenever you want to track something, you need to add a call to trackEvent, for example:</p>
<p>&lt;a onclick=&#8221;trackEvent(&#8216;Outbound Links&#8217;,'http://google.com&#8217;,'Google&#8217;);return false;&#8221; href=&#8221;http://google.com&#8221;&gt; Google &lt;/a&gt;</p>
<p>5) Now log into Google Analytics, click on &#8216;Content&#8217; -> &#8216;Event Tracking&#8217; you will be able to see clicks on the above link to Google (you might not see it right away!)</p>
<p>Happy tracking!</p>
]]></content:encoded>
			<wfw:commentRss>http://davidlawton.com/2009/11/tracking-events-using-google-analytics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>WordPress › PC Robots.txt « WordPress Plugins</title>
		<link>http://davidlawton.com/2009/11/wordpress-%e2%80%ba-pc-robotstxt-%c2%ab-wordpress-plugins/</link>
		<comments>http://davidlawton.com/2009/11/wordpress-%e2%80%ba-pc-robotstxt-%c2%ab-wordpress-plugins/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 01:06:51 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Web]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=234</guid>
		<description><![CDATA[WordPress › PC Robots.txt « WordPress Plugins.]]></description>
			<content:encoded><![CDATA[<p><a href="http://wordpress.org/extend/plugins/pc-robotstxt/">WordPress › PC Robots.txt « WordPress Plugins</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Feed Validator for Atom and RSS</title>
		<link>http://davidlawton.com/2009/11/feed-validator-for-atom-and-rss/</link>
		<comments>http://davidlawton.com/2009/11/feed-validator-for-atom-and-rss/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 00:51:52 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://davidlawton.com/?p=232</guid>
		<description><![CDATA[Feed Validator for Atom and RSS.]]></description>
			<content:encoded><![CDATA[<p><a href="http://feedvalidator.org/">Feed Validator for Atom and RSS</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://davidlawton.com/2009/11/feed-validator-for-atom-and-rss/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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